Through a market consultation to be held on November 29 the Municipality of Amsterdam, the Amsterdam Transport Region and the Ministry of Infrastructure, Public Works and Water Management are aiming to introduce innovations into the transport system that will make it more attractive for people to leave their car at home.

The Randstad conurbation, and the Amsterdam region in particular, will be faced with major accessibility challenges over the next ten to fifteen years. These challenges will result, on the one hand, from the increasing population and, on the other, from the inconvenience caused by major infrastructure projects, such as the widening of the A10 South motorway and the construction of a tunnel along part of the route. One of the possible ways to keep Amsterdam and the northern Randstad attractive is to reduce the volume of traffic. The initiators of the consultation believe that car ownership will become less attractive if you can purchase mobility services from service providers who will optimize your journey from door to door through mobility subscriptions that allow you to make use of public transport, taxis, shared cars and bikes, shuttle buses and parking services, as well as offering easy forms of payment. Such an approach is also known as Mobility as a Service.

The Municipality of Amsterdam, the Amsterdam Transport Region and the Ministry of Infrastructure, Public Works and Water Management are inviting mobility providers, service providers and technology partners to take part in the consultation and help speed up the implementation of Mobility as a Service in and around Amsterdam. The aims are as follows:

  1. To achieve satisfied users (employers, employees and local residents) who are familiar with the advantages of paying for the use of mobility services instead of owning their own vehicle.
  2. To improve accessibility by digitally matching supply and demand in the area of transport and in this way contribute to the more efficient use of public space.
  3. To create a neutral platform that is open to any mobility provider and on which journey data are shared so that innovation is encouraged on an ongoing basis and the local authority can facilitate mobility in the best possible way.

Interested? For more information please visit the website of Dutch Mobility Innovations and register for the market consultation, which will be held on November 29 from 10 a.m. to 3 p.m. at the Sheraton Hotel at Schiphol Airport.